Company News

Kline Sees Sunny Days Ahead for Home Fragrance

Author Image

By: TOM BRANNA

Editor

Product sales in the home fragrance market have rebounded after 24 months of uncertainty, according to Little Falls, NJ-based Kline & Company’s “Home Fragrances USA 2003” market study. Results pointed to strong performances by category leaders during the past year. “Following an extended weak period, many marketers saw a turnaround last year and are preparing for a strong spring,” predicted Lenka Contreras, vice president of Kline’s consumer products practice. Kline executives said the can...

Continue reading this story and get 24/7 access to Happi for FREE


Already a subscriber? Sign in

Keep Up With Our Content. Subscribe To Happi Newsletters